Brian Harris BMW · Meeting notes

Showroom Screens: Replacing MagicInfo with OptiSigns

November 11, 2026 · Prepared by The Cooperative Agency

← BHBMW vendor brief

I found OptiSigns, a digital-signage service that replaces MagicInfo.

It lets us schedule anything we want on any TV we want in the stores.

The software, on the Pro Plus plan, is $15 a screen a month, or $13.50 a screen a month if you pay for the year. For six screens, that's $90 a month, or $972 a year. Prices are from optisigns.com/pricing, checked November 11, 2026.

The parts you'd need — player sticks, for screens that can't run it built in — aren't something we'd charge for.