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dealers · 2026-10-26 · 20m48s

ABR · sales/service ops · inactive outreach + Q9 events + audit

id of_eea24f41349576f968cc4eaf035839dcABR floor: service mailers, RO up, lease mix, Audi audit tomorrow, Q9 Food & Wine

ABR · Sales / service ops · Oct 26 ~10a

~21m store ops. Inactive service mailers + emails (comp inspection / 25% off recommended). RO count up MoM, hours flat. Best new-car month since March; F&I softer on higher lease mix (~1/3). Goal 30 new+used this week.

Takeaways

  • Service: keep aggressive email; walkaround checklist for upfront approvals (wipers etc.)
  • Sales: finish strong week; Audi sales audit tomorrow; last internet person arrives afternoon — Lance to meet
  • Q7/Q9: exposure ask — Food & Wine Festival St. Francisville + any 2-month local events; Chad trailer
  • Training: Q7/Q9 classes (Matt/Corey/Sebastian/Raymond); Saturday crew if WIP supports
  • Facility: bird nest in rings, door paint, asphalt — Jason path

Status

park — store meeting. Lance owns event options + audit meet.

No device highlights on this take.
0:02
Kind of more problematic because there you have to go after these old cars to get it back in. To get it back in, then more problems still. You don't have to deal. The whole solution is we got to keep selling. The advertising we're doing, our mailers and stuff.
0:21
Yeah, yeah. I mean, I got a little wrestling with good bonds and you know. And just we're talking about mailers. We're talking about mailers in the mailbox. We're talking about emails. Both. You know, I've reached out for customers in our area that have either never serviced with us or haven't serviced with us for years. You know, trying to reach out a little bit more.
0:36
Because I think we need to keep pounding that until you know sales start tapering back up. But I think that's the problem. But I mean, I think you're seeing it nationally on fixed operations. Everybody's stressing the success and profitability of a dealership that is fit, but sales are down nationally. Yeah,
0:59
I can focus in on customer retention, but just be aware. Yeah, man, our bread and butter customers.
1:07
We'll just keep hammering emails, dude. We just got to get them in. I don't know. I don't know. What kind of coupons are we sending out?
1:18
I mean, I've got somewhere. You know, we do complimentary inspections. I got somewhere where we do twenty - five percent off recommended services. You know, just trying to get them in.
1:28
25% is pretty freaking strong.
1:30
Yeah, yeah. Just trying to get traffic in. Yeah.
1:34
Yeah. Well, the RO count is up this month from last month. Yeah. So now the hours are not necessarily up, but the RO count is up. So, um,
1:47
You know, so let me ask a question. I was talking to the guy that does the tire sales, you know, here and over over at BMW, and if you have customers. They come in once a year for an oil change, unless they have a problem, right? Yeah. So when they come in once a year, I mean, do we automatically say, hey, look, you know, we should probably go ahead and take care of these wiper, you know, replace these wipers while you're in, because next time you're going to be here a year from now, and if they're not, you know, if they're not brand new now, definitely they're not going to be fucking doing a good job by the time you come in a year from now. Let's go ahead. I mean, do they upsell stuff like that? Because, dude, I mean, once a year when people come in, if you want to take it now.
2:27
It's gonna be it's gonna be a terrible condition in that factory. So, do we do the walk arounds and we hit all that stuff?
2:34
Um, think we probably do a little bit better. Yeah, you know, I mean, they do pretty good at selling, but they could do better.
2:39
I think you gotta have a list. I mean, it's just like when you go to McDonald's and they ask if you want an upsized or one apple pie, whatever. But I think I think there should be like a list. Hey, look, when you approach the car, you know, we check the tires, we check the wipers, we do, and just. Because if you can get approval, if you get approval at that time, also when you write the ticket, and it goes back to the technician, he said, okay, what I have to do is this. I'm going to do a video. If you don't get the approval then, you do a video and you say, hey, you need this. Then the customer's got to get back with you to get the approval, and also it speeds up the efficiency of the shop if you can get it when you write. So I think we have like a checklist that service advisors check when they do the walk around. It hits the customer, tries to get approval then, instead of you know maybe waiting for the.
3:22
The technician to do the video.
3:25
Yeah,
3:25
He's good idea. Yeah, but you're right. Even if even if the wipers are somewhat working, but did not come out for a year. That's it. That's great beverage. It's just.
3:38
But I think I think you just got to look at little incremental things to maybe improve your hours and parts per hour.
3:55
Yeah, it's just such an important part of profitability right now. It's fixed,
3:59
So yeah, we're trying to get as many as we can, and I think more traffic will solve some issues.
4:06
Just right, new cars. We're having probably the best new car month we've had since March, I think. I haven't really went back and checked it, but just need to finish it out so. Profitability has been down a little bit on it, but we're selling more cars, which is — I'll take that because we can generate more bonus income.
4:29
You squeeze as much as you can out of somebody, and you fucking sell a car. Because let me tell you what, dude. I mean, you might make you might make fifteen hundred dollars on a car, but that car comes in and transmission breaks, you're making four or five thousand. You know what I'm saying? So you you squeeze the customer as much as you can on a on a sale, but you sell the car.
4:45
I agree. Yeah, especially if it's our product. Same thing on used. If it's our product, sell the car. Really, the big thing I see with new car on the profitability standpoint, it's F and I's down a little bit, but we're doing a lot more leasing, so we kind of met with that on that this morning. So with leasing, our our finance gross is lower on leasing, but I would still prefer to lease the car because I think it bodes well better for the dealership in the long run. So we lease about a third of cars, which is a significant increase.
5:21
Is that because residuals and mine factors?
5:26
Yeah, they haven't improved. They haven't improved that. And I think there was a tendency in the past where a customer was doing this finance often. They feel like, all right, well, lease or purchase. The finance manager automatically push for the purchase because it's easier to make more money on the purchase. And now we're kind of we're more pushing for the lease. So.
5:49
So I think it's a multifold thing, but the residuals and rates are better, and I do think when they go into the box between the two, you know, we want to lease in the car because I think it's better.
6:01
I'm just going to do what makes most sense for the customer. Keep the car forever and drive 20,
6:08
000 miles a year. I'm not going to lease it. Now on pre - owned cars, gross is still about the same as it's been running. We just need to get some more due time. So. That's really the key. We just need to get some more units out and some more, more deals. Hopefully this week. So, I I would love to see us get 30 cars out between new and used this week. Would be fantastic. You know, 15 and 15 or whatever combination of such. But we got six working days in service. We got six working days for used cars and.
6:48
Seven working days for new cars. Well, when it comes to AUV, so we seem to push as much as we can out. But we got we got a good month going. We seem to get it over the edge. So we got Audi coming tomorrow, just the sales end. They'll be here tomorrow morning. I'll start tomorrow afternoon. I don't know when service is coming. Last the the internet person will be here tomorrow, so I'll call you. Yeah,
7:18
What?
7:19
The other time? It'll be afternoon. Okay. So they they normally call me when they get to the airport in New Orleans, and they leave the airport, but I'd like you to come meet with her. Yeah. Last thing, we talked about trying to. To get the Q9 out to some events, can you look into that Food and Wine Festival in St. Francisville? I think that's a good event. For sure, I think it's perfect. I think it's a great event. And Chad knows about his trailer. If we can go on it, yeah, it's a car to go on it. Right, we don't want to pile up the car, bring it to St. Francisville. Taylor, you mind telling it down there for us? I can't. All right. All right. So, we just find out, try to find out about it. What sponsorship opportunities?
8:14
We got, you know, maybe something on stage, something with a nice display that we can showcase the car. And if anybody knows of any events around town over the next two months, we'd love to get the Q9 and new Q79 as much as possible.
8:29
Anything.
8:41
Else? anybody got anything else?
8:45
Make sure I get up on the train.
8:46
Yeah, was that the November fifteenth or or December fifteenth? December, December tenth. Yeah. I'll start at the end.
8:57
So. Yeah. Parking services completely done. There's no work today. I get ahead.
9:02
Of it. Alright. We have a full staff next week next month.
9:07
Um, I got to train. I think. Are you going math? Yeah. Matt goes. Corey goes for three days for the Q7 Q9 launch class. Okay. And then Matt goes when? When does he go? Yeah, the second or third week. And then Marlon's going to network.
9:24
And then we got Sebastian going. Got Raymond going. Next month for Q7 Q9 training. If we get a good amount of work, do you want to do some type of spiff to try to get as much of a crew as possible on Saturday? Like we've done in the past, we we have a Saturday close, so. Yeah, I'm good with that. I think it will depend on what the work in progress is, but yeah,
9:51
Man. When I get down from me now, I'll make sure.
9:54
Definitely that, and let's see if we can get a a crewman on Saturday more than so rather than you know picking up an extra two or three thousand dollars, maybe we'll pick up extra ten. Yeah. Try to get some work out. Yeah, tell them schedule like it's a full day. Yep.
10:13
No,
10:14
Dude,
10:15
I'm no problem. So that's what we normally do on Saturday close. Yeah. I just hate to give up that bag. Yeah. Waste that bag. Yeah. Especially to close out, right? So and Monica will be on Saturday. She's always comes in on Saturday to close. I'll be here too. All right. All right. Does nothing else for service or fix?
10:35
Question. Question. Dude, I remember the hawk or some shit building a nest in the the Audi rings over here.
10:42
Yeah. Yeah,
10:44
Dude, can we reach it if we get a lift? If if like Jason or somebody gets a will it will it reach that? Will it?
10:52
I think it will. I think it will because it's it's kind of above that door right over here on this side. It's like a pond. There's a pond right below it. Where the grass. So that it's a bird of prey.
11:04
No, it's right there by the door. You get like right right on the corner. Oh, there. It's like it's like. On this side, I put it in on the front too. Like I, I got an Audi ring right off. It's like, I don't know, man. It's like, oh, it's so dirty. How low off the roof? No, you can't reach it from the roof. Yeah, you can't reach it. I think it's under the ring. Is there an Audi ring right there? I think, like, on the.
11:30
I'll go look at it.
11:31
Yeah, look at it. I mean, it's like every every day I come, it's like even more. It's, but it's on both sides. It's like on the corner, one on one side.
11:39
Yeah, yeah. Somebody up on the forehead.
11:42
But if they can take care of that, maybe get jacked climbing. Yes.
11:49
But just look at and let me know what you think and work it out.
11:55
Yeah, man, he'd be all over that. But yeah, it's fun. That's the first time I've I've seen any kind of desk built in, in the ring. I'm sorry, in this. Whatever this material is on the side,
12:11
Yeah, the I mean, the sparrows on this side because the birds shit all over that. Yeah, yeah, yeah. But I mean, just on the corner, it's like nests coming out of the.
12:18
Yeah, it's coming out of the. Yeah, you know, really good thing. All right, that's it. We need to. We need to get that cement back. The surface is got really bad. Oh, okay.
12:40
Yeah. Eric's mentioned it to me a couple times, so I don't know who we used.
12:43
Don't use the dude we had at BMW. He was cheap, but he was terrible. All right, we got to get somebody decent. Yeah.
12:52
I didn't know if somebody could just drop some asphalt in it, just put like a temporary kind of. I mean, it'll probably last a while. It's not too old. Yeah, it's not a ton of traffic.
13:03
Are we talking about the generator back there?
13:05
Yeah, not the ramp. There's two pad ones now. The rampy, rampy pads. The ramp was still as. They just have too tall. Yeah, but I don't know. I just the front end of one of our Infinites got ripped off somewhere along the process of after we put tires on it to now. I don't know if it's that or if it's some other shit, but it's going to end up costing us some money soon with that kind of shit.
13:32
I mean, if it if it's just minor shit like that, this dude probably couldn't clear this.
13:41
But I wouldn't love to do a big job. No, I'll try to get a man for you.
13:45
All right. All right. Jason's been man. He's been fixing everything around here. Fixed loose sir. He fixed the railing over there. Yeah. Yeah. That and these these aluminum I don't know what they're called. These these quarters. He does all over the dealership.
14:03
Man, if he could do concrete. I got a couple concrete guys. Yeah. Well, maybe maybe give give give Erica contact.
14:14
Yeah, and and probably assume we're gonna be painting these doors again downstairs. I don't know how they get.
14:21
Do I think you know with the with the garbage cans or some shit?
14:24
No, I think it's people opening with their feet. Yeah, really? Yeah, because it's always down at the bottom down here. I don't I don't think it's the garbage can. No, I think it's like people gonna open it and they maybe they do. This or something like that. I mean, I don't think that whatever it is, but we're gonna have to. We seem to have to pay every couple of years. I'll get the thing I used before. Hector, he's always pretty reasonable. Everybody got anything they want to talk about.
14:57
No, I messaged St. Francisville already. Okay. So we'll they'll hit me back, and then we'll I'll get them probably trying to have a a one sheeter that's got all the different. Because they've got a few days of events, so we'll have kind of a list of things we can pick from. Yeah, yeah. They've got tastings. They've got a chef dinner. They've got a few different little things.
15:16
Happening. Yeah, yeah. Chef dinner sounds like it'd be kind of a very small group. We probably want to do more the tasting or something like that, where you get.
15:25
I mean, there's a there's all kinds of stuff.
15:27
Unless you can do the whole thing,
15:29
We'll see what they what.
15:30
They do. Oh, I'm coming up. We'll be out working. Think Shane's got something. I don't know. It's going out to Anderson. I pulled the. Might put some credit. Dad looks like he was just on the other side. Okay. But it was a lot. It's like five grand a month or something.
15:51
What car they're on? But it's something to work. Any word on Rendon's guy? Was he able to get that car in his name? Able to trade it.
15:59
Oh yeah. Well, he's in a situation where the heirs aren't cooperative, and he doesn't want to do succession because he's.
16:09
Okay. Crying in my office about it. Yeah. Well, until you own the car. Yeah. It was like we had no way of owning it, so don't trade it. Yeah. You can't even sell it. You can't do anything with it.
16:24
Anything to hear? No. We'll see.
16:26
Nothing at all. Are we getting any leads coming in?
16:35
Yeah, I mean we, I repriced on Saturday, and we we've got eighteen, thirty. I think two of them were new, sixteen were used. So, but it's I mean some of it, a high majority of it, shitty credit. But I mean we'll see. Hopefully something will stick. Chad's working one used, loaner. Chantel. Is she? Hopefully, Chantel will do something. Put the flame tents.
17:06
Yeah. I mean, I've seen some of that over at BMW last week too. I mean, we were able to put a couple of them together. I mean, you know, the majority of them fall off, but there was one or two we put together. So I mean, just grind everything we want to.
17:29
Yep. Well, we got one week left to do. Well, we've left. We've got a good month going. Let's just try to yeah,
17:36
Just stay energized. Just stay energized and keep the people excited and wish if I finish strong.
17:41
Yeah, we've got a chance to have one of our bigger total sales that we've had in a while. I know the grosses are not as as strong. Again, our duty time for the more part.
18:01
And we're killing New Orleans. New Orleans has twelve guns. We're twenty-six, so we're we're killing New Orleans. So I've done it before. Just murdering. New Orleans has seven or something like that. So something's going on in there. Because we we've taken a number of deals from them. Complaining about it. Yes. Yeah. So I don't know what it is.
18:32
Somebody said they're under new management. I don't know when they're putting it in place. Well, they're understatic, yeah. I don't know when that happened, but I was talking about New Orleans or Lafayette. Lafayette does have a new GM, yeah. It's all new people. You know, they had a little flash in the pants for one month, two months ago, and then they went right back to there.
18:51
You know, is that lady that came from Lafayette that I got here on the phone? She's not pleased. We got that.
18:58
We had the the lady that had the buyback from Lafayette.
19:02
Yeah . Yeah.
19:29
It's not linked anywhere, so I'm ready to link it. You're the only.
19:34
One. I've got that same thing. I.
19:41
Do. I love that thing. I think it's going to be helpful. Yeah, I love the idea to start.