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coop-marketing · 2026-09-25 · 41s

09-25 Meeting: Verbiage Update for Q5 Pre-owned Vehicle Pages

id of_b344cc0290090746b5a0cb7de32aaf7fspoken

1. Verbiage Update for Q5 Pre-owned Vehicle Pages

The current wording on the Q5 slider for pre-owned vehicles and the Q5 feature page is redundant and overly direct. For example, it states "the Q5 pre-owned, and then it says Q5 Q5 Sportback, the SQ5 pre-owned and on the lot at Audi Baton Rouge." The objective is to refine this language to be more appealing and professional. The proposed solution is to rebrand this section as an "executive demo sale," using phrases like "Q5 executive demos" and highlighting "Great selection, great prices" to attract customers more effectively.

Action Items

  • [ ] Revise the verbiage on the Q5 pre-owned slider and the Q5 feature page to reflect the new "executive demo sale" branding, using phrases like "Q5 executive demos. Great selection, great prices." -- *Ada*
  • [ ] Set a clear deadline for the verbiage update to ensure timely completion. -- *Ada*
  • [ ] Define and confirm the review/approval process for the new verbiage (e.g., Lance or designated approver) before going live to maintain brand consistency. -- *Lance* or designated approver
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Hey, I'm looking at the Q5 slider for pre-owned and the Q5 feature page. We got to work on this verbiage. You just said the Q5 pre-owned, and then it says Q5 Q5 Sportback, the SQ5 pre-owned and on the lot at Audi Baton Rouge. That's a little on the nose. You obviously, or maybe you did or didn't use Quill. Let's fix that verbiage. Let's call that executive demo sale. Q5 executive demos. Great selection, great prices. Let's pivot to that verbiage. Get her done, Ada. Thank you.